Checkbox raises AU$6.3 million from Sequoia India’s Surge and Tidal Ventures
No-code expert process automation company to leverage funding to expand internationally, including launch of on-the-ground presence in the United States
January 25, 2022 – Australian no code expert process automation platform, Checkbox, has raised AU$6.3 million (US$4.5m) in pre-Series A funding to accelerate local and international expansion, including the appointment of personnel for key regions and the launch of a product-assisted growth model.
Checkbox is a no-code platform that allows professionals – including legal, human resources (HR) and risk and compliance teams – to rapidly create apps that automate high-volume, low-value expert tasks, enabling them to focus on higher value and strategic work.
Checkbox will use the funding to increase its footprint and go-to-market strategy in Australia and Asia, and invest a significant portion to formally open an office in the United States and hire local sales and marketing resources. The capital will also fuel further research and development (R&D) and the introduction of a product-assisted growth strategy.
“Checkbox built its first repeatable use case in the legal sector but has already seen consistent organic expansion across multiple business divisions,” said Andrea Kowalski, General Partner at Tidal Ventures.
“We see an enormous global market opportunity for tools that help expert knowledge workers build their own automation software without needing to code. We think Checkbox can be famous for enabling its users to quickly spin up a piece of software that automates some of their own workflows, striking that perfect balance between comprehensive technical capability and ease of use.”
Commenting on the raise, Evan Wong, Co-Founder and CEO at Checkbox, said, “Since entering the market three years ago, we have helped organisations in Australia, New Zealand, Asia, and the US restore hundreds of thousands of hours in productivity. Our customers have used the Checkbox platform to create thousands of apps and automate hundreds of thousands of processes and documents, all without writing a single line of code.”
“The funding from Sequoia India’s Surge and Tidal enables us to accelerate our go-to-market strategy to amplify consistently high growth, retention and customer expansion we’ve experienced in the last few years, and scale our team to cater to the demand we’re seeing in markets abroad,” said Wong. “We have a product that is globally applicable and segment agnostic in the high-growth no-code technology space, representing an extraordinarily vast market opportunity.”
The Checkbox platform is used by organisations including Allianz, Telstra, Air New Zealand, PwC, Coca-Cola Europacific Partners, Invisalign, and other enterprises and government agencies in Australia, New Zealand, Asia, and the United States.
“Coca-Cola Europacific Partners has been creating solutions using the innovative Checkbox platform for almost three years, primarily across our Legal, Procurement and People & Culture functions in Australia, the Pacific and Indonesia,” said Christy Capili, Legal Operations Manager and Executive Assistant, Coca-Cola Europacific Partners – Australia.
“During that time, over 500 employees have created over 5,000 unique documents across various solutions, with our NDA automated solution reducing completion times by approximately three days and saving at least 30 minutes per activity on over 170 documents.”
Checkbox is an award-winning, no-code software platform which allows users to build their own business solutions that automate high-volume, low-value expert tasks and free up employees to focus on higher value and strategic work. Apps are built using Checkbox’s intuitive drag-and-drop interface, which requires no technical knowledge. This empowers users to create and deploy apps in hours, not months, without writing a single line of code. For more information, visit www.checkbox.ai.
Surge is Sequoia Capital India’s rapid scale-up program for startups in India and Southeast Asia. Surge combines $1 million to $2 million of seed capital with company-building workshops, a global curriculum and support from a community of exceptional mentors and founders. The program’s goal is to supercharge early-stage startups and give founders an unfair advantage, right out of the gate. For more information on Surge, visit www.surgeahead.com.
About Tidal Ventures
Tidal Ventures is an early-stage venture capital firm investing in product-led ANZ founders bound for international markets. Tidal seeks to combine operator and investor experience, with a combined 80 years of working in the venture capital and software engineering sectors. Tidal operates two core funds: Seed, and Follow-on Opportunity (“FOO Funds”). Our Seed funds focus on pre- Series A investments, mainly in ANZ. Our FOO fund continues to invest in the best performers from our Seed funds and invests in international opportunities as well as subsequent investment rounds in companies we missed at Seed that align closely with our mandate. For more information, visit www.tidalvc.com.
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